Abstract
The study aims to determine the correlation between the employment
of language and the decay of the Normative framework and degeneration
of societal norms. It has been seen that irresponsible statements for
politicking are generally picked up and hyped by the media. Further, the
degradation of language and personal allegations put politics away from
partisan political domain resulting into desensitisation of the society. This
correlation of lousy language and desensitisation of the society has not
been studied theoretically in Pakistan. The assessment, in this study, has
been carried out in light of the parameters set out by the Theory of
Desensitisation under a larger framework of General Agression Theory
delineating that abnormal shifts to neo-normal if repeated with regular
intervals. The study confines to two watershed years i.e, 1958 when
Pakistan faced first constitutional breakdown and 2013 onwards resulting
into polarisation. In order to analyse, a widely read newspaper selected
that have been in circulation virtually all over Pakistan since its creation.
The editorials, statements of political leaders, reporting of incidents have
been studied precisely that determined the course of the political history of
Pakistan and the fissures in the social texture of the country. It has been
observed that the more such content is given coverage, the more society and
polity gets desensitised. Moreover, publication of such content is
incremental in nature, that is to say, it expands in terms of coverage and
intensity as time goes by. The study concludes that desensitization has been
growing over the years resulting into degeneration of the societal norms and values.
Farooq Adil. (2020) تہذیبی انحطاط اور اخبارات, Bazyaft, Volume-36-37, Issue-1.
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